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Honoured in the Retail Technology Initiative category at the Oracle Retail Week awards, Screwfix was commended for its ‘Fusion Platform', a large-scale initiative developed to transform the company's multi-channel order process.
John Mewett, Marketing Director at Screwfix, said: "The Fusion Platform is something we are very proud of here at Screwfix, and the benefits of the new system are already being enjoyed by the trade, with reduced order times, product recommendations, real time stock checking and a Call, Pay and Collect facility live across the business.
"So we are thrilled that along with providing a fantastic, future-proof service for our tradesman, this achievement has been recognised at the Oracle Retail Week awards."
The system allows customers to purchase goods across multiple platforms and brands including Plumbfix and Electricfix, and is built with expansion in mind - with further developments such as mobile shopping applications in the pipeline.
Key strengths of the system are:
N.B. The information contained in this story is provided by the supplier and does not necessarily reflect the views and opinions of lets-do-diy.com.
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